Virtual: Discover WeChat Official Account Strategy


Overview
This session allows learners to understand how to use the powerful features of Official Account to provide customized solutions. Understand how to engage Chinese followers and increase conversion through targeted content. Using WeChat advertising tools, engage KOLs to drive traffic and generate sales.

We’ll share Successful case studies from various industries for learners to have some idea on how they can do for their company.

This interactive online workshop taking place during three consecutive 2.5 hours sessions is meant to provide information and knowledge about Boost Your ASEAN Business Via WeChat.

You may click individual 3 sessions to find out the outlines:

v  Discover WeChat to Boost ASEAN Business (Click Course Date: 27 Sep 2022)

v  Discover WeChat Official Account Strategy (Click Course Date: 28 Sep 2022)

v  Established WeChat Official Account Management for Businesses (Click Course Date: 29 Sep 2022)

The above 3 sessions are standalone topics and participants can choose which session are relevant to them. For participants that are interested to register the entire full suite of Boost Your ASEAN Business via WeChat with discounted fees, click here for to register.

Why WeChat

  • More than a social and payment platform
  • Available in more than 25 countries and provides an ecosystem of applications such as ecommerce and content for consumer brands like Adidas, merchants like H&M, Myer and Zara, as well as government and community services like passport registration, transport tickets and others
  • It is heavily used by both Chinese travellers and residents overseas
  • WeChat is gaining momentum in the South-East Asian market among both Chinese travellers, merchants and local residents alike

Learning Objectives

  • Understand Official Account Positioning
  • WeChat Marketing & Advertising
  • Content Analysis

Methodology

  • Presentation
  • Hands-on through simulation
  • Discussion and Q & A.
  • Additional 4 hours tutorial lesson after 1 month

Who Should Attend
Business Organisation, Business Enterprise, Business Development, Marketing Professionals

Trainer Profile


Date:

28 Sep 2022

 

 

 

 

 

 

Time:

2pm - 5pm

 

 

 

 

 

 

 

Venue:

Virtual Learning Platform

 

 

 

 

 

 

Cost/ person

$267.50 / SBF Member; $374.50 /  Non-Member (inclusive of GST)

 

Fees include E – Course Handout.

 

 

 

 

 

 

Upon completion of the workshop, each participant will receive e - Certificate of Completion.

For more information the program, contact 6701 1137  at [email protected] 

Administrative Details

  • Please log on with your Username and Password to register. If you have no existing account with Singapore Business Federation (SBF), please create one for registration.
  • Upon registration, you can make payment directly by PayPal (for Credit / Debit Card), PayNow Corporate or Bank Transfer. An auto e-acknowledgement and invoice will be sent to your registered email.
  • No cancellation is allowed upon registration but attendance by a replacement delegate from your company due to exigency could be facilitated. Please notify SBF of this change, giving at least 3 working days’ notice prior to the date of the workshop to enable logistical arrangements for the replacement.
  • Full payment must be received with registration prior to the date of the workshop to guarantee your place.
  • Admission into the workshop is only allowed if payment / proof of payment has been received prior to the day.
  • Participants will still be liable for payment in the event of no-show on actual day of the workshop.
  • SBF reserves the right to cancel, postpone, reschedule or make any adjustments to the workshop where necessary

Payment Options:
Select one of the following electronic payment options available (Please key in the invoice number for our reference)

  1. PayPal (pay by Credit or Debit card)
  2. PayNow Corporate (UEN: T02SS0073H)
  3. Bank Transfer (Bank / Branch Code: 7375 / 018, Account No: 118-313-180-5)

Billing Organisation via UOB or DBS Website/Mobile app

DISCLAIMER
All information, materials and related graphics contained herein and/or provided in the course of the training session(s) (hereinafter referred to as “Information and Materials”) are intended for informational and/or educational purposes only. The Singapore Business Federation does not claim ownership of any of the Information and Materials provided by the external training vendor(s). The information and Materials may from time to time include technical inaccuracies or typographical errors, and changes may be added periodically as may be necessary. Please note that photography, audio and video recording may occur during these events. All photography, audio and video recording may be used by Singapore Business Federation for education, marketing, promotional and/or publication purposes. If you do not wish to have your image recorded or published, for compelling and legitimate grounds relating to your particular situation, please inform our staff.

When
9/28/2022 9:00 AM - 11:30 AM

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