This is a ½ day virtual learning programme. Upon successful registration and payment, registrants will be sent a web link and access details on the day of the workshop.
As widespread shutdowns have been imposed to stop the COVID-19 virus spread, many businesses are suddenly faced with volatility and uncertainties. However, COVID-19 can be experienced more positively by companies with business models which respond well to digital transformation or possess a higher omnichannel maturity. COVID-19 has accelerated a need for disrupted businesses to reinvent their business models. To survive this crisis, businesses are looking for quick ways to close the revenue gap, look for alternate revenue streams and fast track in designing a digital first business model.
This workshop will involve both learning and hands-on work on project case studies using business model toolkits to explore the following :
- Understand how the COVID-19 pandemic has changed your customer behaviours and impacted your organisation's business model
- Delivering value to your customers with product and service innovation
- Pivoting your business model swiftly to find new revenue streams
- Executing business model change effectively
- Assess the impact of COVID-19 on your business model
- Discover opportunities with customer centricity mindset
- Design an agile and actionable business model strategy using a proven framework
- Learn new methodologies and approaches to navigate through the complexity of digital disruptions
Who Should Attend
C-Suite, Business owners, Directors, Managers, Executives who are accountable for decision making on business strategy for their organization.
MBA, General Management, Macquarie Graduate School of Management
IDEO Design Thinking (Insights for Innovation and Business Design)
Digital Marketing Leadership – Squared Online
Vivien Koh’s passion for transforming businesses in the digital age has led her to start her own management consulting firm specialising in digital transformation. She has 20 over successful years in business and leadership functions in Asia Pacific region across multiple organizations such as Google, Oracle, DELL EMC. With her vast experience in helping start-ups, SMEs and MNCs across different industries in Asia Pacific, she has helped them transformed sales, marketing and services to achieve more predictable and sustainable sales revenue growth. With her team of consultants, they help companies address pertinent challenges and accelerate their growth related to internationalisation.
As part of the global senior management team at Google Singapore, Vivien has championed several high profile business strategic initiatives to accelerate revenue growth which resulted in the increased pace of innovation, sales revenue and enterprise transformation in adopting digital marketing strategies and platforms.
She is also currently a Certified Practicing Management Consultant and have consulted, trained and developed more than 500 corporate leaders and professionals in areas of business development, sales and marketing management.